Elodie Wins People's Choice at Canopy Demo Night: A Celebration of Passion, Practice and Purpose

 At the June 2025 edition of Canopy’s Demo Night—held in partnership with Startup23—there was a special energy in the room. The crowd was full, the pitches were bold, and the winner of the People’s Choice Award was Elodie from Inkspot, a platform that’s transforming how we book and experience tattoos.

For many in the room, this was their first time seeing Elodie pitch. But what they saw was someone calm, confident and completely in control of her story. As Elodie shared afterwards, this wasn’t always the case.

“I felt more calm than I ever did,” she said. “I think one of your advice is ‘practice, practice, practice’. I did that a lot—even my boyfriend got tired of me talking to him! But when I stood on stage, I felt ready. And the audience really listened.”

For any first-time female founder, Elodie’s story is inspiring. She reminds us that confidence can be built, and that pitch success is about preparation, not perfection.

What is Inkspot?

Inkspot is a platform for booking tattoos in a smart, flexible and safe way. As Elodie explained on stage, the platform helps users:

• Find and book appointments with tattoo artists

• Set and swap ideal dates and times

• Enjoy a smoother, more secure booking experience

“You don’t need to create an account right away,” Elodie shared. “Just browse, see what you like. If something feels right, then go ahead and book.”

It’s a solution that works for both artists and clients, designed with real user needs in mind. It’s also already operational—live and ready for action.

Why Demo Night Matters

Canopy’s monthly Demo Night has become a powerful platform for early-stage founders. Held across London, Lisbon, Boston, Bangalore, and Singapore, it gives entrepreneurs the chance to share their MVPs, test their customer messaging, and get validation from real people—including investors.

For Elodie, this night was not just about winning—it was about being part of a supportive, female-friendly startup community.

“It was so authentic,” she said. “So different. I loved the energy. Everyone was cheering each other on. That made a big difference.”

This experience shows what Canopy is all about: creating safe, inclusive spaces where founders—especially female founders—can shine, grow, and connect.

Want to Join the Next Demo Night?

Elodie’s message for anyone thinking of coming to the next Canopy Demo Night?

“Come. Have a great time. It’s even better when you meet the community.”

So, whether you’re building your first MVP, searching for your first customers, or just curious about what’s next in the world of startups, join us.

📅 Demo Nights run on the second Wednesday of each month.
🌍 Available in-person or online across London, Lisbon, Boston, Bangalore and Singapore.
💥 Open to founders, investors, and community builders.

👉 Explore the Canopy Membership and find out how to get involved at www.canopy.community

This isn’t just another pitch night. It’s your opportunity to get seen, be heard, and build your startup journey—just like Elodie.

Read more about startup23 -> https://www.startup23.com/

Watch the full interview with Elodie and Tomas https://www.youtube.com/live/NqrRsSuzu7k?si=mdab6I7n23YR1Ogx 

More about the PRR Grant - https://commission.europa.eu/business-economy-euro/economic-recovery/recovery-and-resilience-facility/country-pages/portugals-recovery-and-resilience-plan_en 

https://recuperarportugal.gov.pt/